Zach Dunn
I’m a product leader and repeat tech startup founder, based in Boston.
I co-founded Robin with my twin brother Sam, and spent nearly a decade there — first as CPO building the product from the ground up, then running the customer organization as the company scaled.
Most recently, I led product and AI at Rally, where I was part of the founding team.
I build B2B products from zero to scale. I like being hands-on in the codebase and with customers at the same time. Lately that’s an obsession with AI as a multiplier for teams willing to move fast and aim high.
In the margins, I’m building releases.sh — an agent-friendly registry of product changelogs — and reviving Either, the would-you-rather game I built years ago that grew to a billion-plus answers.
Press
Featured in the NYT, WSJ, NPR, and CNBC on hybrid work and return-to-office:
Writing
Things I’ve written that still hold up:
Product
- Why product expertise might be hurting your go-to-market team A memo I sent to Robin when we hit 200 people, on why deep feature knowledge can quietly make your GTM team worse.
- How to say no to feature requests without becoming the villain On the difference between a decision and a delay, and why customers can tell which one you’re giving them.
- Why product teams overestimate revenue from sales feedback Four ways “we lost a $100K deal” stories lead you astray.
- How to make (and present) a better customer roadmap
- How designing an invisible app almost killed us
- In product development, you have to unbreak before you can invent